The Dan Taylor-led WCBS-FM morning show has something to celebrate, a winning month! The Classic Hits station grabbed number one in the January Arbitron a.m. drive daypart ratings.
While WCBS-FM has wrestled the overall top spot on occasion from WLTW-FM/Lite FM–it’s a different story on the breakfast beat.
Program director Brian Thomas tells FishbowlNY that this is the first time on top for Taylor’s morning show, which features weatherman Irv “Mr. G” Gikofsky and news reader Deborah Rodriguez, has been number one in New York radio.
“[It’s] quite an accomplishment and that would make them one of the best rated in our history.”
That’s high praise from Thomas, as CBS-FM had the iconic Morning Mayor Harry Harrison waking up listeners for more nearly a quarter-century.
Taylor, a veteran of CBS-FM, was named morning host in 2007 after the station “deflipped” from the jockless Jack format.
The Daily News reports Taylor’s show got 5.6 percent of the audience, while WLTW, WINS, and WHTZ were second with 5 percent.
WCBS-AM was fifth with a 4.6 percent of the audience.
Among the all-important 25 to 54 listeners, WHTZ was tops with a 6.1. WLTW trailed with a 5.0. WPLJ and WINS tied for third with a 4.8.
WCBS-FM tied for sixth place with a 4.1.