Just in time for the holidays, the Kobo Wireless eReader is now available at Wal-Mart stores, as well as online for only $129. This is $10 off the $139 price point at other retailers.
Wal-Mart has been expanding its eReader selection this season and currently boasts a wide selection including the iPad, the Nook, the Ectaco Jetbook, various Sony eReaders and now the Kobo. On Black Friday, the retailer is offering the Sony PRS-300 for $99, a break from the $129 price point.
If you are shopping for an eReader this holiday season and need help navigating the options, check out our Holiday Gift Guide to eReaders.
RELATED: Attend eBook Summit December 15 in New York City to learn how to navigate the changing industry ecosystem and to engage with industry peers and leaders.