InStyle's Rina Stone on Brand Evolution, Collaborations, and the September Mega-Issue

rina stoneThe latest Julia Roberts-fronted issue of InStyle is more than a fall fashion blockbuster—it’s also a celebration of the Time Inc. magazine-cum-brand’s twentieth anniversary. The 700+ page-September book is brimming with retrospective morsels along with expanded takes on signature features that strike the signature InStyle balance of inspirational and attainable. We recently sat down with creative director Rina Stone to discuss her (extensive) responsibilities, the evolving InStyle brand, and the making of the mega-issue. Snagging Roberts for the cover was “a real coup,” Stone told us.

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