IBT Media Adds to Team

A chief experience officer.

IBTRich Pasqua has joined IBT Media as chief experience officer (CXO). Pasqua was most recently vp of creative and user experience at NorthPoint Digital.

According to IBT Media, in his new role, Pasqua will be responsible for “global product development and strategy, directing and leading the prioritization, development and maintenance of all products.”

Pasqua will report to IBT Media’s CEO and co-founder, Etienne Uzac.