To celebrate the relaunch of its paper product, Human Events spent Monday treating hungry people to food from the DC Empanadas food truck.
The line was long when the truck parked for the lunch hours at Farragut Square. Betsy asked me if it was as long as the famed gargantuan Lobster truck lines. I’d say longer.
Human Events‘ Publisher Joe Guerriero, Editor Cathy Taylor, Senior Reporter David Harsanyi and videographer Pat Frank were out to help promote the publication. But while Taylor occasionally worked the line, plugging the paper, most of the promoting was done by the sign on the food truck that said it all: “Human Events, it’s on us.”
VP/Group Publisher Joe Guerriero remarked to FBDC, “Wish I owned the empanada truck. More than 700 meals today.”
FBDC took a look at the paper’s new design. It’s printed on full-color tabloid and contains more content than before. The editorial content has been moved closer to the back end. Taylor told us her goal is exclusive content by Human Events in every story. A new website for the publication launches in about two weeks, she said.
As an aside, I tried the Mr. Miyagi empanada. Two, actually. (This empanada can loosely be described as chicken and vegetables in a teriyaki sauce “with a kick.”)