Critics Warn British Museum to Not Lose Its Touch Now That It's the Most Popular Thing in the UK

Now that it’s been announced that the British Museum has surpassed the Tate Modern as being the UK’s “most popular cultural attraction,” Jonathan Jones is telling the massive institution to watch its back and not fall into the troubles shared by the Louvre and the Tate, namely doing too much to stay popular and forgetting what made it a location of memorable experiences in the first place. Jones top suggestion is to keep things smart and not assume you have to dumb everything down, just to please anyone and everyone.