Airborne Was Invented by a Screenwriter?

We thought it was a school teacher. How many more LIES can be associated with this product?!

Ahem. Page Six reports:

WHEN screenwriter Rider McDowell (Wimbledon and Mercy Man) called Page Six seven years ago promoting Airborne, the new cold remedy he and his wife, Victoria, had invented, little did we know how big a success it would become – so big, the McDowells just agreed to pay $23.3 million in refunds to consumers who were misled by advertising claims that the herbal supplement actually prevents colds.

Okay,

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in