BRUSSELS, BELGIUM Europe's digital economy will grow by up to 18 percent a year and could be worth $640 billion by 2012, according to a study published Wednesday. However, the…
Europe's digital economy will grow by up to 18 percent a year and could be worth $640 billion by 2012, according to a study published Wednesday. However, the sharp growth…
BRUSSELS, BELGIUM WPP Group must sell its Television Audience Measurement services unit if it wants to go through with a planned $2.2 billion takeover of market research company Taylor Nelson…
BRUSSELS, BELGIUM For European broadcasters already struggling in a challenging advertising market, the worst is yet to come.A report released Thursday by media analyst Screen Digest shows a TV market…
BRUSSELS, BELGIUM National media-monitoring bodies should be set up to deal with stereotypes in advertising and media, particularly degrading depictions of women, the European Parliament said Wednesday.The Parliament, meeting here,…
Viewers accessing video on the Internet will nearly quadruple in the next five years, reaching at least 1 billion in 2013, according to a new study.The rapid expansion of video…
BRUSSELS The mobile search advertising market will surge from $815 million in 2008 to $5 billion by 2013, according to new research published Wednesday.Search will become as important in the…
BRUSSELS Worldwide net advertising revenue for television will swell 5.8 percent this year to $123 billion, defying widespread fears of an overall economic downturn, according to a report by industry…
BRUSSELS The ready availability of pirated material is largely to blame for a slowdown in the film, television and music industries after years of uninterrupted growth, according to the Organization…
BRUSSELS Google has offered key concessions to the European Commission in a bid to ensure that its $3.1 billion plan to buy online advertising giant DoubleClick is cleared. The commission,…
