CJ Arlotta

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7 Healthy Apps for Americans to Use the Day After Thanksgiving

Performance Marketing

With Thanksgiving over, you're most likely slouched miserably on your couch, while your extra poundage rests comfortably in your stomach from yesterday's feast. By now you're finally realizing why the [...]

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3 Ways To Appropriately Prepare Your Client For Social Media Marketing

Performance Marketing

Clients will expect you to be able to prepare them for social media marketing. By providing them with the appropriate information, you will be able to release some of their [...]

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What Brands Can Learn From Bank Of America’s Failure To Protect Its Own Image On Google+

Performance Marketing

As most of you may know, Bank of America had a rather interesting brand image related problem on Google+ this week. According to one source, Bank of America was at [...]

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Study: 69% Of Social Media Teens Say Peers Are Mostly Kind To One Another

Performance Marketing

According to a study done by the Pew Research Center, 69% of social media-using teens think their peers are mostly kind to one another.

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7 Social Times Stories You May Have Missed This Week

Performance Marketing

If you are an avid reader of our daily content, which any sane individual is, you may remember reading a lot of articles that were vital to your title as [...]

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3 Simple Ways Scheduling Tweets Can Help Brands… And 3 Ways It Can Hurt

Performance Marketing

The tactic of scheduling tweets is often discussed by social media strategists across the spectrum. Even though each side of the debate may have valid points, I will argue that [...]

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Will Facebook’s Timeline Last? A Closer Look at 7 Other Facebook Features from 2011

Performance Marketing

Facebook users are afraid of change, according to a USA Tod ay poll released in mid-October, which revealed that 56% of Facebook users did not like Facebook's latest changes. With [...]

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Gallup Poll: The More You Use Facebook, The Less You Care About Privacy

Performance Marketing

Privacy seems to always be a concern of ours with Facebook...or is it? According to a recent USA TODAY/Gallup Poll of 2,000 adults, users become less concerned with privacy the [...]

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Netflix’s Stock Dive May Be Why Facebook Has Fears Of Going Public

Performance Marketing

Over the course of two months, Netflix's market value declined 57%, due to the dissatisfaction of its plan to separate services. As of last week, Netflix changed its tone and [...]

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New Business Service Will Give You Online Video Rooms, Phone Conferencing and Payment Systems

Performance Marketing

Typically, I'm not the one to rave about a company's product in an article of mine, but this particular product deserves my full attention. vCita, a new way to engage [...]