‘TV Guide’ in ’30 Rock’ Giveaway

NEW YORK Looking to boost reader interest, TV Guide is teaming up with NBC to give away downloads of the network’s 30 Rock Season 3 premiere a week before it airs.
 
Subscriber and newsstand copies of the Oct. 27 issue — which features 30 Rock co-stars Tina Fey and Alec Baldwin on the cover – -will each include a unique download code. By entering the code on iTunes’ Web site, readers can get a free download of the episode, which airs Oct. 30.
 
Along with featuring the actors on its cover, the Oct. 27 issue will include an article on Fey and introduce a new feature, Hot List for the Web, that will spotlight recommended Web and TV content.
 
TV Guide is owned by Macrovision, which this week sold the weekly magazine to private equity firm OpenGate Capital.