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MillerCoors is suing Anheuser-Busch, alleging that the latter misguided consumers about the makeup of MillerCoors’ products with its recent campaign in the Big Game.
Set in the Bud Light “Dilly Dilly” universe, one of Anheuser-Busch’s Super Bowl ads this year featured the Bud Knight arriving at the Miller Lite and Coors castles with a massive barrel of corn syrup, which he claimed had been mistakenly delivered to the Bud Light castle. The Bud Knight and the rest of his medieval crew then venture to their competitors’s castles, who both confirm that yes, they brew their respective beers with corn syrup.
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