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Morgan, Anderson & Co., is well on its way to fulfilling at least half of its consulting mission for Sears Merchandise Group. Last week the finalists for the $30-million apparel business were announced.
Sears picked Young & Rubicam, Hal Riney & Partners and Wells Rich Greene BDDP to vie for its apparel business. Gone from the review are incumbent Ogilvy & Mather and Saatchi & Saatchi Advertising.
However, sources said last week that New York-based Morgan Anderson has another assignment from Sears–to analyze compensation levels.
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