Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
BOSTON Racepoint Group has been tapped by the Linux software provider Red Hat as lead agency.
Red Hat, which saw sales grow 39 percent last year to $126 million, according to Hoovers Online, “talked with several [PR agencies] over the course of several years, and we never were able to find the right fit,” said corporate communications director Leigh Cantrell Day.
“We’re delighted,” said Racepoint president Marijean Lauzuier. “Linux is the hottest category of software, [and Red Hat] is leading a category of software that will dominate the face of technology for the next several years.”
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in