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NEW YORK BBDO will break a two-part Pepsi Vanilla commercial tonight on the MTV Video Music Awards telecast that documents the travails of two men trying to buy the product.
The ad, which will run in 45- and 15-second segments, opens with two men approaching a Pepsi Vanilla vending machine. When they try to push a button for the soft drink, however, the machine keeps flickering on and off. They consider a nearby Vanilla Coke vending machine, but one man says, “Trust me, it’s not even close.”
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