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Orbitz puts its customer service technology on a pedestal this month with new creative flagging Orbitz TLC alerts.
A TV spot, via Young & Rubicam, Chicago, features game show personality and company spokesman Wink Martindale, who appears on a plane after the pilot announces the flight will be in a holding pattern. Martindale launches “Take on Orbitz,” pitting two passengers in a contest to see who can alert clients from midair that they’ll be late for a meeting.
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