Night Out: Brand Genius 2012

1

Big Night



Adweek took over The Edison Ballroom, a plush party spot off Times Square since the 1930s.

2

Joy Behar



Talk-show dynamo Joy Behar served as the evening’s emcee.

3

Erica Bartman and James Cooper



Adweek publisher Erica Bartman, on the red carpet with executive editor James Cooper.

4

On-Screen Nod



The lightbulb-bedecked ballroom and an on-screen nod to Chrysler's CMO Olivier Francois, prior to the event.

5

A Gaggle of Geniuses



Diageo's Tim Herbst, Axe's Matthew McCarthy, Oreo's Lisa Mann, Taco Bell's Brian Niccol, and Chris Gabaldon of Ritz-Carlton

6

Meeting of the Minds



Axe's Matthew McCarthy in a meeting of the minds with Brian Niccol of Taco Bell and Ritz-Carlton's Chris Gabaldon.

7

AmEx’s Leslie Berland



AmEx's Leslie Berland with Jonathan Berland and son Jacob.

8

Kensuke Suwa



Uniqlo’s Kensuke Suwa

9

Lisa Mann



Lisa Mann, who holds the title of vp of cookies, recaps the twist-and-dunk method of eating Oreos.

10

The Hunger Games



Lionsgate’s Tim Palen, whose efforts made The Hunger Games into a box office killer, took honors in the entertainment category.

11

Team Prometheus



Guggenheim Partners’ Gail Evertz, Billboard publisher Tommy Page and Prometheus Global’s Nicole Purcell