Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Nextel Communications, a provider of wireless communications services launched its online advertising effort for Q4 on Monday. The campaign will highlight Nextel’s rate plan and handset promotions, as well as the company’s new Value Packs product, which offers a prepackaged combination of handset units, rate plans, accessories and services.
According to Larry Everling, director of Web sales at Nextel, the new online effort will support Nextel’s broadcast and print efforts. Everling added that the online ads–which will be a mix of banners and Superstitial formats–are designed to drive traffic to Nextel.com
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in