Kipp Cheng

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Lexmark International Names Site Shop

Brand Marketing

Lexmark International has awarded its Web site redesign assignment to Nascent State, a New York-based i-shop. Nascent State will work with Lexmark’s traditional branding agency, The Ocean Group (formerly Warwick [...]

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Merkley Newman Harty Will Design Twin Towers Fund Site

Brand Marketing

The interactive unit of Merkley Newman Harty & Partners has been assigned the Web site building duties for the Twin Towers Fund. The pro-bono project benefits the charitable organization established [...]

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DealTime to Power Altavista Shopping Tools

Brand Marketing

DealTime, a provider of comparison-shopping search technology, has inked a strategic alliance with Web portal AltaVista. Under terms of the agreement, DealTime will replace AltaVista’s existing comparative shopping product with [...]

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CondeNet Cuts 25 Percent of Workforce

Brand Marketing

Citing the overall advertising downturn and the economic uncertainty following the Sept. 11 terrorist attacks, Sarah Chubb, president of New York-based CondeNet, said on Tuesday that the online unit of [...]

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Terra Lycos Unveils Redesign, Slashes Ad Inventory

Brand Marketing

Terra Lycos today unveiled a networkwide redesign that eliminates most small ad units on individual pages. The changes on the Web portal are more than cosmetic, as they reduce overall [...]

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NetRatings to Acquire Jupiter Media Metrix

Brand Marketing

NEW YORK — NetRatings, a Milpitas, Calif.-based Internet measurement and analysis firm, has agreed to acquired Jupiter Media Metrix, the leading Internet research and Web analysis company. The deal is [...]

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Marketboy.Com and Scojo Team Up

Brand Marketing

Marketboy.com, a New York-based price comparison e-commerce site specializing in consumer electronics, has expanded its business into the fashion accessories market by signing an online merchant partnership with Scojo Vision, [...]

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Nextel Today Bows New Online Effort

Brand Marketing

Nextel Communications, a provider of wireless communications services launched its online advertising effort for Q4 on Monday. The campaign will highlight Nextel’s rate plan and handset promotions, as well as [...]

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B2BWorks Partners With Northern Light

Brand Marketing

NEW YORK–B2BWorks, a Chicago-based business-to-business online marketing and media services company, has partnered with search site Northern Light to provide keyword search marketing opportunities to the business-to-business (B2B) marketplace.The deal [...]

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African-Americans Fastest Growing Segment On Web

Brand Marketing

In its latest study, Nielsen NetRatings found that the number of African-American Web surfers grew faster than the average online population during the past year. The African-American Web surfing population [...]