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John Immesoete has taken over creative responsibilities for the McDonald’s account at DDB, adding it to his existing leadership of Bud Light creative.
The McDonald’s post has been open since executive creative director Mike Sheehan, who was recruited specifically for the role in August 1999, returned in July to Hill, Holliday, Connors Cosmopulos in Boston as president and executive creative director.
Immesoete is a group creative director at the Chicago shop and has led the Bud Light account for the past couple of years, garnering numerous awards for both TV and radio spots behind the fast-growing brand.
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