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NEW YORK Carrabba’s Italian Grill last week broke its first advertising from Kirshenbaum Bond + Partners here, a campaign that retires co-owners Johnny and Damian as pitchmen and replaces them with a staff that prides themselves on knowing their regulars’ idiosyncrasies.
In one of two TV ads that broke nationally on Thursday, two waiters argue over who gets to serve the Barretts. The argument becomes a game of one-upmanship on the topic of who knows the couple better.
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