Google, Chipotle Take Best in Show at AICP Awards

Smuggler tops production companies with 6 honors

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The 2012 awards season rolled on towards Cannes, as the Association of Independent Commercial Producers (AICP) celebrated its picks for the best ads, production shops, and directors at its "Next Awards" tonight.

The ceremony awards two "best in show" honors, one for a campaign and one for a single spot. BBH New York and Google Creative Lab won best campaign for its "Dear Sophie," "Bieber" and "It Gets Better" spots advertising Google Chrome. Creative Artists Agency and Nexus Productions won best single commercial for Chipotle's "Back to the Start," a two-minute stop-motion masterpiece that was directed by Johnny Kelly and promotes the brand's commitment to sustainable farming.

AW+

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