Goodall Takes Reins of N.Y. Consultancy

CHICAGO Consultancy Jones Lundin Beals has named general managers for its Chicago and New York offices.

Mary Conrad, 52, previously a senior consultant with the firm, takes the new post of general manager in Chicago. She has been with JLB since 2002, and previously was a vp of marketing at Peapod and an executive at shops including Foote Cone & Belding. In her new post, Conrad takes over some duties—including new business—from managing director Stan Beals.

Brian Goodall assumes the general manager’s post in New York. Formerly CEO of Hampel/Stefanides (which last September became part of independent Cramer-Krasselt) in New York, Goodall, 57 replaces Ken Caffrey, who is retiring.

Both Conrad and Goodall report to president and CEO David Beals. Beals, in a statement, said the pair “possess exactly the kind of client leadership and problem-solving skills that will help JLB continue to expand our global business and capabilities.”