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They may not replace the venerable paper scorecard anytime soon, but the San Francisco Giants are inviting fans to use Palm Pilots to keep track of games in Pacific Bell Park.
The high-tech approach was created with the help of Foote, Cone & Belding’s sports marketing division, which brokered a deal between Palm and the Giants. The aim is to educate fans on how the handheld device works while making the games a little more fun to watch.
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