Danica Patrick: How Social Media and Strategic Partnerships Are Paving My Future Off the Track

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There is something to be said for the whole “find something you love to do and you’ll never work a day in your life” thing. Success takes hard work, but passion brings fulfillment from that hard work.

At the start of my career, people suggested that a woman could only be a racing reporter or timekeeper, but never an actual race car driver. Some say that I “crashed the boys’ club” or that I broke down the gender barrier in racing, but all I did was follow my passions.

Headshot: Alex Fine

I’ll always be someone with an edge who isn’t afraid to make a little noise and push the envelope a little bit.

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This story first appeared in the June 26, 2017, issue of Adweek magazine. Click here to subscribe.