Ad of the Day: Shock Top

A-B's wheat beer joins the gleeful march toward the Mayan apocalypse

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Rest assured: If the world does come to a dramatic, fiery end in 2012, it won't stop advertisers from hawking their wares.

Extinction-level events have become a popular theme for brands lately, and the Anheuser-Busch InBev-owned Shock Top beer is the latest to dive in with a new spot from 72andSunny. How do the end times look? A stereotypically slick pitchman strolls through the urban wreckage holding a bottle of the wheat beer, nonchalant about the mayhem unfolding around him.

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