Scott Howe, CEO, LiveRamp
Stop Talking About the Cookieless Future and Start Taking These Actions
In the past 12 months, a wave of ill-conceived, unsecure and unexceptional identity solutions has been evangelized by companies seeking to make a quick buck or increase their influence over [...]
It’s Time for an Advertising Infrastructure That Works for Everyone
Third-party cookies ushered in a robust digital economy that made it possible for everyone from scrappy startups to legacy brands to advertise more efficiently and on an unprecedented scale.