Portrait of Sabrina Lynch

Sabrina Lynch

Sabrina Lynch is svp, brand strategy at M&C Saatchi Sport & Entertainment. She is a senior practitioner of integrated marketing communications, providing strategic counsel for blue-chip brands, start-up businesses and philanthropic organizations. A champion for diversity and inclusion, she was selected by the Mayor of New York's Office and Parsons School of Fashion to develop their DEI strategies to incorporate racial equity in operations. She is an executive fellow (lecturer) at Harvard University, adjunct professor at Manhattan College and facilitator at Fordham University.

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The Duality of Black Life Matters

Voice

Begin by understanding how your advertising strategies have defined Blackness over the past three years.