Philip Smolin, Chief Strategy Officer, Amobee

Alt Image Text

This Upfront Season, What’s Old Is New and What’s New Is Old

This year, things are decidedly different as digital and linear TV are colliding in new and compelling ways.

Alt Image Text

Reach the 125 Million Consumers Who Won’t See Your Big Game Commercial

TV and digital cannot operate in silos any longer. Having an omnichannel view ultimately provides deep insights that reach far beyond mere campaign effectiveness and incremental reach.

Alt Image Text

The Three C’s of Post-Programmatic Success

Welcome to the post-programmatic era, where data-driven audience buying isn’t just for online, but for everywhere.