Philip Smolin, Chief Strategy Officer, Amobee

  • This is a Profile

    This Upfront Season, What’s Old Is New and What’s New Is Old

    This year, things are decidedly different as digital and linear TV are colliding in new and compelling ways.

    This is a Profile

    Reach the 125 Million Consumers Who Won’t See Your Big Game Commercial

    TV and digital cannot operate in silos any longer. Having an omnichannel view ultimately provides deep insights that reach far beyond mere campaign effectiveness and incremental reach.

    This is a Profile

    The Three C’s of Post-Programmatic Success

    Welcome to the post-programmatic era, where data-driven audience buying isn’t just for online, but for everywhere.