Portrait of Mark Tungate

Mark Tungate

Mark Tungate is a Paris-based freelance writer, author and editorial director of the Epica Awards. He decided to become a journalist while hunting and pecking on his grandfather's typewriter.

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Clients Are to Advertising Creatives What Editors Are to Writers

Voice

Meaning that both know the feeling of having their hard work annihilated.

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There’s Much to Be Learned From Classic French Luxury Brands

Brand Marketing

They've formulated strategies that consumers remain loyal to.

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Media Needs to Establish Clear Boundaries Between Editorial and Sponsored Content

Creativity

The lines have blurred, leading to reader frustration.

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5 Reasons Why Award Shows Still Resonate With Creatives

Brand Marketing

Validation through receiving a recognition for your work is always appreciated—by the creator and also the clients.

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10 Trends Shaping Travel Marketing Today

Brand Marketing

Digital increasingly drives our planning, but the goal is disconnecting.

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