Mark Halper
Mobile Folks Not on Same Page
Convergent TV
BARCELONA, SPAIN Two panels at the Mobile World Congress made it clear Thursday that tensions between the media and telco worlds have not diminished as the two continue to try [...]
Web Giants Angle for Spectrum
Brand Marketing
NEW YORK Broadcasters worldwide are trying to fend off incursions by the deep-pocketed likes of Google, Microsoft and Vodafone into precious airwaves that broadcasters regard as rightfully theirs. At stake [...]
Universal Goes Direct to Mobile
Brand Marketing
LOS ANGELES Universal plans to launch its own Web site in November offering branded mobile content in an effort to take greater control of marketing and merchandising from mobile carriers.“We [...]