Portrait of Krista Thomas, SVP and Global Head of Marketing, InMobi

Krista Thomas, SVP and Global Head of Marketing, InMobi

Alt Image Text

What’s the True Value of Mobile Apps?

With consumers spending more time on mobile, apps give brands a direct connection to consumers, allowing them to better understand what customers want.

Alt Image Text

Want Addressability? Choose Mobile, Not CTV

Addressability is always top of mind for digital marketers, but which platforms actually deliver?