Katie Ford

Katie Ford

Opinion Contributor
Katie Ford is chief client officer at Amobee. Katie leads the introduction and adoption of Amobee Marketing Platform with agency and brand clients, partnering to proactively address and solve client needs through customized, innovative products and technology solutions, establishing successful long-term partnerships.

Digital OOH Will No Longer Be a Niche Specialty in Marketing

.Programmatic will make it a must-have for all.