Kathleen Lavallee
Kathleen Lavallee is a digital marketing strategist at Gorilla 76, a marketing agency for the industrial sector. Reach her at kathleen@gorilla76.com.
Analyze, Report, Repeat: Track This, B2B Marketers
When your boss asks you how the online marketing efforts are doing, what do you say? “We’ve increased impressions by 30 percent and traffic is up 15 percent.” Do you [...]