John Piccone

John Piccone Voice Network Badge Voice Network contributor, an ongoing writer for our guest opinion column.

Opinion Contributor
John Piccone is president and chief revenue officer of Simulmedia, a data-driven audience-targeted television advertising company. He is a 25 year veteran of the media and marketing industry holding a range of sales and business development roles at Innovid, HealthiNation, Cadent and 24/7 RealMedia where he was a starting member.

Challengers, Disruptors and Leaders All Exist and Compete in the Media Space

Marketing has expanded past just legacy brands and ‘others.’

How Algorithms Have Added a Scientific Twist to Marketing

Focusing on the right data will offer a new level of customer insight.