David Gaspar

David Gaspar is a managing director at DDG, an innovation consultancy that builds startups inside Fortune 500 companies

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How to Integrate New Technology into Your Organization in 3 Steps

Media

There’s no question that tech forces continue to both frustrate and foment the publishing industry. Technology is forcing fundamental changes within organizations. And while publishers need to adapt or risk [...]

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3 Ways to Ensure Native Advertising Doesn’t Self-Destruct

Media

In a world where ad blockers pose an ever-present challenge, paid content (AKA, branded content, sponsored content, or native advertising) is an effective workaround for publishers and advertisers alike. Besides [...]