Kathleen De Vere


Amazon Coins: good idea, awful execution

There is no better sales incentive than free money. It’s just a pity that Amazon’s new virtual currency, Amazon Coins, are not a particularly useful sales incentive. The company unveiled […]

Please Stop Copying Instagram

There are currently almost 1.5 million apps available in the iTunes and Android app stores. The selection means that no matter what your need, there is at least one or […]

Why game content is more important than quality, style and social features

Editor’s Note: Each week, Inside Mobile Apps’ Kathleen De Vere delves into evolving trends in mobile games and apps. The current topic, games as a service, is part of an […]

PlayHaven gets granular with its new user segmentation tools

PlayHaven’s new User Segmentation tool now allows developers and publishers to show targeted content to their users determined by factors like location, hardware, engagement level and even spending behavior. The […]

ZeptoLab still sweet on puzzle solving with new IP Pudding Monsters

Cut the Rope maker ZeptoLab has finally taken the wraps of its new game, Pudding Monsters. A puzzle adventure game, Pudding Monsters challenges players to guide a cute and sticky […]

Liveblogging from Inside Social Apps, New York: Investing in Social and Mobile Games

Live from New York, we’re at the Inside Social Apps conference at the New Yorker Hotel.  For the last session of the day, Eric Goldberg, managing director of Crossover Technologies lead […]

Liveblogging from Inside Social Apps, New York: Monetizing Social and Mobile Games

Live from New York, we’re at the Inside Social Apps conference at the New Yorker Hotel. From freemium to sponsored apps, developers are actively trying to determine how and what […]

News Corp shuttering iPad newspaper The Daily

News Corp announced it will cease publication of its groundbreaking digital newspaper The Daily on Dec. 15. The iPad-only newspaper launched in February 2011, and although it proved to be popular — […]

This week’s headlines from across Inside Network

A roundup of all the news Inside Network brought you between Nov. 26 and Dec. 1 Inside Mobile Apps Tracking the convergence of mobile apps, social platforms and virtual goods. […]

Mobile app news roundup: GREE, Red Bull, iTunes gift cards and more

GREE expands platform partnerships with Vostu, Brainz and more — GREE has signed partnership deals with five more international studios. The company announced this week it has signed up Vostu, […]