Hollywood Reporter Staff
Print Ad Taps Into Steve Slater Mania
Brand Marketing
The world’s best-known flight attendant Steven Slater is going to be the topic of an ad for a chain of fitness centers. The New York Times reported that the New [...]
Hulu Eyes IPO as Early as Fall
Performance Marketing
Online video service Hulu is looking to go public through an initial public offering that could value the company at more than $2 billion, the New York Times reported today. [...]
Murdoch Preps Digital News Title
Convergent TV
The News Corp. is planning the launch of a national news title that would be distributed via tablets such as the Apple iPad and on mobile phones. The offering, first [...]
Hudsun Media Hires Max Benator
Brand Marketing
Hudsun Media, a division of ad-agency holding company MDC Partners, has hired former RDF Media USA executive Max Benator as vp of digital media. Benator will lead creative, production and [...]
MSNBC Criticized Over Terrorism Coverage
Convergent TV
MSNBC spent considerable time Monday reporting on the aftermath of an attempted Christmas Day attack on a Detroit-bound airliner, but its executives didn’t want to talk about why the story [...]
Murdoch: No on Twitter, Yes on MySpace
Convergent TV
NEW YORK News Corp. is not interested in buying the hugely popular microblogging service Twitter and will not sell its struggling social network MySpace, said the media conglomerate’s chief executive, [...]
Murdoch: No on Twitter, Yes on MySpace
Performance Marketing
News Corp. is not interested in buying popular microblogging site Twitter and will not sell its struggling social network MySpace, said the media conglomerate’s chief executive, Rupert Murdoch. Murdoch, who [...]
Google’s Chrome Takes Aim at Microsoft
Performance Marketing
Google Inc plans to attack Microsoft Corp’s core business by taking on the software giant’s globally dominant Windows operating system for personal computers. Google, which already offers a suite of [...]
TV Pitchman Billy Mays Dies at 50
Brand Marketing
TAMPA, FLA. Tampa police say Billy Mays, the pitchman known for his boisterous hawking of products such as Orange Glo and OxiClean, has died. He was 50. Authorities say Mays [...]
Rosie O’Donnell to Launch Radio Show
Convergent TV
Rosie O’Donnell is returning to the airwaves. The former talk show queen will host a daily radio show for Sirius XM Radio Inc. Launching this fall, “Rosie Radio” will feature [...]