Erica Ng

JWT to Intro Windows 7 in China

Microsoft is preparing to launch its Windows 7 across China and has appointed WPP Group’s JWT to handle the creative business. This is the first time JWT China will work […]

Yahoo Polishes Up for World Cup

Yahoo has launched a content and marketing initiative including microsites, mobile experiences, online games and search tools to bring World Cup coverage for users around the world. Riding on the […]

‘Economist’ Invests in Clemenger BBDO

The Economist has appointed Clemenger BBDO in Melbourne to oversee its creative business in the pan-Asia region across Hong Kong, Singapore, Japan, South Korea and Australia. The agency replaces The […]

‘Amazing Race’ Rushes to China

Disney-ABC has partnered with Shanghai Media Group to produce a local version of The Amazing Race series in China. Titled China Rush, the series will be shot at locations across […]

China’s Ad Spending Hits $120 Bil.

Advertising spending in China jumped 19 percent to approximately $120 billion in 2009 based on current exchange rates. China is now projected to become the fourth-largest global ad market in […]

WSJ Launches Mobile Site for Asia

The Wall Street Journal has launched a mobile-optimized Web site for its Asian edition, allowing users to access the latest regional news via any Web-enabled mobile device. The mobile site […]