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MJV Innovation’s Customer Loyalty eBook Helps Brands Create Winning Loyalty Program

MJV Technology & Innovation, a leading global consultancy on business transformation, digital and design thinking, has published an ebook to help brands create a customer loyalty program that drives results.

MJV Technology & Innovation, a leading global consultancy on business transformation, digital and design thinking, has published an ebook to help brands create a customer loyalty program that drives results. The Loyalty Guide looks at the anatomy of a successful customer loyalty program and shares MJV’s own framework for building loyalty programs which it has used for its own clients.

The ebook covers the fundamentals of why loyalty programs matter, the top trends driving customer loyalty programs in the marketplace, and MJV’s six-step process for building a successful program. Readers will learn:

  • The importance of loyalty programs
  • The Virtuous Customer Experience Cycle
  • The top 5 trends in customer loyalty
  • Using technology to build loyalty
  • 6 steps for building a loyalty program
  • How to measure your customer retention

For brands who are embarking on building a customer loyalty program in a hyper-competitive environment, MJV’s Loyalty Guide seeks to provide a roadmap for generating results.

Download the book for free at:
https://content.mjvinnovation.com/the-loyalty-guide 

About MJV Technology & Innovation

MJV Technology & Innovation is a leading global consulting and development firm specializing in digital transformation. The firm serves Fortune 500 clients including Coca-Cola, Delta, BNP, Cartier, and more in implementing data-driven innovation and strategies, including design thinking, ESG practices, consumer experiences, and data analytics. The firm was founded in 1997 and has locations across the US, Europe, and Latin America.

MJV Technology & Innovation is a multinational consulting firm specializing in design thinking, innovative strategy and data analytics for Fortune 500 companies. They serve clients including Coca-Cola, BNP, Delta, Sanofi, Santander, Bradesco and more across North America, Europe and LATAM. MJV's multidisciplinary team is made up of designers, engineers, anthropologists, data scientists, developers, entrepreneurs, and more. We believe in collaborative work and we apply Design Thinking and Agile Methodologies as a guide to all our projects. Learn more at http://www.mjvinnovation.com