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While a recent softening of the national TV ad sales market influenced Viacom to lower its second-quarter guidance a week ago, Scripps Networks continues to see a rosy future for itself, telling investors that its cable-networks unit will notch high-single-digit revenue gains in the second half of 2008.
Scripps, which on July 1 will split into two separate companies, said it expects the new standalone Scripps Networks Interactive to chalk up total revenue growth between 8 percent and 10 percent for the full year, a target that is consistent with its previously released guidance.
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