Once Gender Neutral, Sure Is Now Going For the Ladies
Brand Marketing
Remember Sure? Sure you do—well, maybe you do. Introduced in 1973, it became a household name in the ’80s with its “Raise your hand if you’re Sure” tagline. But the [...]
Brand Marketing
Remember Sure? Sure you do—well, maybe you do. Introduced in 1973, it became a household name in the ’80s with its “Raise your hand if you’re Sure” tagline. But the [...]