Adweek’s Busiest Advertising Week Ever: Brand Genius, the Clio Awards, and a New Honor for Cause Marketing
Brand Marketing
Advertising Week kicks off in New York today, as does one of the most ambitious weeks in Adweek’s history.
Mother’s Giant ‘Little Marina’ Doll Wins One Show
Brand Marketing
Mother New York took the top honors at 2012's One Show last night, winning "Best of Show" for "Little Marina," the 25-foot-tall, Missoni-wearing, smartphone-waving doll that the agency created for [...]
Making All Clients Cool
Brand Marketing
There's no such thing as an uncool client. At least, that's what HUGE executive creative director Joe Stewart believes. "There's no such thing as a bad project," he said today at [...]
Art Directors Club Hires Ihaveanidea Founder
Brand Marketing
The Art Directors Club has hired Ignacio Oreamuno, founder and president of advertising organization Ihaveanidea as its new executive director.
See Your Favorite Advertising People Get Blown Away in Super Slow Motion
Creativity
For Creative Week, GE and BBDO New York created a nifty holographic installation called "Throttle Up" that invites visitors to build a jet engine piece by piece. To promote it, [...]
Brainstorm! Portraits From Creative Week 2012
Brand Marketing
To celebrate Creative Week, a steady parade of thinkers and doers sounded off on the process of turning ideas into realities. We lured some of the speakers (and a few [...]