The Keys to Protecting Your Brand Online
Performance Marketing
When your brand is online, it is in jeopardy. Competitors may use your brand terms in keyword searches, pirate your slogans or unfairly label their goods with your brand. There [...]
Broadcasters Win Against Aereo in Utah District Court
Performance Marketing
Weeks before the U.S. Supreme Court is scheduled to hear oral arguments between broadcasters and Aereo, a district judge in Utah has imposed a preliminary injunction against the streaming TV [...]
Rockefeller Wants to Give Online Video Services Parity With Cable
Performance Marketing
Hoping to give cord-cutters more options and more content, Sen. Rockefeller (D-W.Va.) this afternoon will introduce a bill that offers online video services like Aereo and Netflix the same regulatory protections [...]
Aereo Scores Another Win Against Broadcasters in Boston
Broadcasters lost another court ruling against Aereo. A U.S. district judge in Boston denied Hearst TV's request for an injunction against the streaming TV service.
Is Google Doing Enough to Combat Web Piracy?
Performance Marketing
Search engines, especially Google, are likely to feel the heat later today when a House subcommittee holds a hearing reviewing the voluntary efforts by the Internet ecosystem to combat Internet [...]
Study: Internet Piracy Is ‘Tenacious and Persistent’
Performance Marketing
Despite the best efforts of Internet service providers, advertisers and ad networks to stop copyright infringement on the Internet, piracy is still a runaway train.