TV News Reporters Swept Away in Sandy Coverage | Adweek TV News Reporters Swept Away in Sandy Coverage | Adweek
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Video Gallery: Live From Hurricane Sandy

TV news reporters get a little 'swept away' in coverage of fierce storm

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TV news reporters—especially those of the meteorological persuasion—are the first to admit they live to cover severe weather. Flying into action nearly as fast as police, fire and emergency services workers, local TV news reporters are among the first on the scene of any natural disaster. But unlike their well-trained fellow front-liners, they don't always know what they're doing once they get there. 

"This is our Super Bowl," CNN's Chad Myers told Adweek's sister publication, The Hollywood Reporter. "We have people that will be in the way of this storm, and people will probably get hurt." 

Sandy showed us—once again—that "if it bleeds, it leads" as reporters gleefully put themselves in varying degrees of danger as the storm bashed Long Island, the Jersey Shore and the five boroughs of New York. All of them got wet, a few got knocked down, and many of them ironically admonished viewers to stay inside and/or evacuate while they steadfastly did the opposite. 

Video Gallery: TV News Reporters Swept Away in Sandy Coverage