CBS wins night with 'The Big Bang Theory' | Adweek CBS wins night with 'The Big Bang Theory' | Adweek
Advertisement

The Programming Insider: Friday 7/22/11

CBS's 'Big Bang' of a Night
Advertisement

In Today's Issue



Prime-Time Metered Market Thursday Ratings:
CBS Wins; Love Bites on NBC Fades into the Sunset

Ratings Box:
What’s Hot/What’s Not

On the Air This Weekend:
Prime-Time Programming Options

TV Tidbits:
Notes of Interest

TV Trivia Time:
Long Lost Mrs. Miller

_____________________________________________________________

PRIME-TIME METERED MARKET THURSDAY RATINGS:
CBS Wins; Love Bites on NBC Fades into the Sunset

Thursday 7/21/11

Household Rating/Share

CBS: 4.2/ 7, ABC: 3.6/ 6, Fox: 3.1/ 5, NBC: 1.6/ 3, CW: 0.7/ 1

Percent Change from the Year-Ago Evening (Thursday 7/22/10):
CBS: - 7, Fox: -16, ABC: -18, CW: -30, NBC: -36

Yesterday’s Winners:
The Big Bang Theory R (CBS), Big Brother (CBS)

Ongoing Summer Success:
So You Think You Can Dance (Fox)

Yesterday’s Losers (excluding repeats):
Love Bites (NBC)

Ratings Breakdown:
CBS led this third Thursday in July in the overnights, with a 17 percent advantage over second-place ABC. Third overall was Fox, followed by NBC and distant The CW.  Fifty-four percent of last night’s line-up were repeat telecasts.

CBS finished first in five of the six half-hours, with its combination of repeats of The Big Bang Theory (#1: 4.8 rating/9 share) and Rules of Engagement (#3: 3.7/ 7) from 8-9 p.m., the live eviction episode of Big Brother (#1: 4.5/ 8 – so long, Cassi) and a repeat of The Mentalist (#1: 4.0/ 7). Big Brother, no doubt, will be the highest-rated show of the evening among adults 18-49. 

ABC had nothing unusual to report with its combination of Wipeout (#2: 3.9/ 7), which is not the summer favorite it once was due to already airing all season, Expedition Impossible (#2: 3.1/ 5) and Canadian drama Rookie Blue (#2: 3.9/ 7), which was already picked-up for a third season.

In series-finale news, Love Bites on NBC exited with a mere 1.4/ 2 in the overnights at 10 p.m., which will probably translate into the vicinity of 2 million viewers. Any planned fall starter that is delayed until summer is a definite clinker. Earlier in the evening on NBC were low-rated repeats of comedies Community (#4: 1.5/ 4), Parks and Recreation (#4: 1.5/ 3), The Office (#4: 1.8/ 3) and 30 Rock (#4: 1.8/ 3) from 8-10 p.m. Minus Steve Carell, aging The Office is expected to lose more steam next season, which will not benefit new sitcom lead-out Whitney.

Over at Fox, the live So You Think You Can Dance Results Show (#2: 4.1/ 7 at 8 p.m.) led into a repeat of Glee at a third-place 2.2/ 4 at 9 p.m. The CW filled the evening with repeats of The Vampire Diaries (#5: 0.7/ 1) and failed reality/competition Plain Jane (#5: 0.7/ 1).

Source: Nielsen Media Research data (R = repeat)

_______________________________________________________________

RATINGS BOX:
What’s Hot/What’s Not

Cable Scorecard – Wednesday, July 20:
USA’s normally total viewer dominant  Royal Pains took a backseat to the 10:30 p.m. installment of Storage Wars, which led A&E to its best performance for any series in the history of the network. The back-to-back episodes from 10-11 p.m. is now A&E’s No. 1 season opening performance for any series in the history of the network.  Also notably positive was sitcom Hot in Cleveland on TV Land, which built by 24 percent in total viewers over the prior week. On the downside, in contrast, were two more episodes of Lifetime’s recently introduced Roseanne’s Nuts, which features the comedian and former sitcom star running a macadamia nut farm in Hawaii.

Here are the results, ranked in order of total viewers, for Wednesday, July 20:

Storage Wars (A&E, 10:30 p.m.) – Viewers: 5.09 million (#1 overall), A18-49: 2.2 (#1)
Royal Pains (USA) – Viewers: 5.03 million (#2), A18-49: 1.4 (#3)
Storage Wars (A&E, 10 p.m.) – Viewers: 4.50 million (#3), A18-49: 2.0 (#2) – season premiere
Necessary Roughness (USA) – Viewers: 4.20 million (#4), A18-49: 1.2 (#4)
Hot in Cleveland (TV Land) – Viewers: 2.44 million (#5), A18-49: 0.6 (#7)
Franklin & Bash (TNT) – Viewers: 2.34 million (#6), A18-49: 0.8 (#5t)
Sons of Guns (Discovery) – Viewers: 2.09 million (#7), A18-49: 0.9 (#6)
Operation Repo (truTV, 9:30 p.m.) – Viewers: 1.89 million (#8), A18-49: 0.7 (#8)
Happily Divorced (TV Land) – Viewers: 1.72 million (#9), A18-49: 0.4 (#19t)
The Challenge Rivals (MTV) – Viewers: 1.66 million (#10), A18-49: 1.0 (#5)
South Beach Tow (truTV, 10 p.m.) – Viewers: 1.63 million (#11), A18-49: 0.6 (#9t)
South Beach Tow (truTV, 10:30 p.m.) – Viewers: 1.57 million (#12), A18-49: 0.5 (#15t)
Toddlers & Tiaras (TLC) – Viewers: 1.56 million (#13), A18-49: 0.5 (#15t)
Operation Repo (truTV, 9 p.m.) – Viewers: 1.52 million (#14), A18-49: 0.6 (#9t)
One Man Army (Discovery) – Viewers: 1.38 million (#15), A18-49: 0.6 (#9t)
Rescue Me (FX) – Viewers: 1.36 million (#16), A18-49: 0.6 (#9)
Ghost Hunters International (Syfy) – Viewers: 1.26 million (#17), A18-49: 0.5 (#15t)
Restaurant: Impossible (Food Network) – Viewers: 1.30 million (#18), A18-49: 0.5 (#15t)
Deadliest Warrior (Spike) – Viewers: 1.14 million (#19), A18-49: 0.4 (#19t)
Dude, What Would Happen (Cartoon Network) – Viewers: 1.11 million (#20), A18-49: 0.1 (#31t)
Dance Moms (ABC Family) – Viewers: 1.10 million (#21), A18-49: 0.4 (#19t)
South Park R (Comedy Central) – Viewers: 1.09 million (#22), A18-49: 0.5 (#15t)
Legend Quest (Syfy) – Viewers: 1.08 million (#23), A18-49: 0.4 (#19t)
Roseanne’s Nuts (Lifetime, 9 p.m.) – Viewers: 1.04 million (#24), A18-49: 0.4 (#19t)
Roseanne’s Nuts (Lifetime, 9:30 p.m.) – Viewers: 977,000 (#25), A18-49: 0.4 (#19t)
Melissa & Joey (ABC Family) – Viewers: 975,000 (#26), A18-49: 0.4 (#19t)
Destroy Build Destroy (Cartoon Network) – Viewers: 961,000 (#27), A18-49: 0.1 (#31t)
State of Georgia (ABC Family) – Viewers: 790,000 (#28), A18-49: 0.3 (#27)
Jon Benjamin Has a Van (Comedy Central) – Viewers: 676,000 (#29), A18-49: 0.4 (#19t)
Rocco’s Dinner Party (Bravo) – Viewers: 622,000 (#30), A18-49: 0.2 (#28t)
Hostage in Paradise (Animal Planet – Viewers: 504,000 (#31), A18-49: 0.1 (#31t)
I Shouldn’t Be Alive (Animal Planet) – Viewers: 392,000 (#32), A18-49: 0.1 (#31t)
Famous Food (VH1) – Viewers: 333,000 (#33), A18-49: 0.2 (#28t)
The World According to Paris (Oxygen) – Viewers: 274,000 (#34), A18-49: 0.2 (#28t)
The Franchise: A Season with the San Francisco Giants (Showtime) – Viewers: 183,000 (#35), A18-49: 0.1 (#31t)
Clean House (Style) – Viewers: 116,000 (#36), A18-49: 0.0 (#36t)
Inside NASCAR (Showtime) – Viewers: 18,000 (#37), A18-49: 0.0 (#36t)

Source: Nielsen Media Research data (R = repeat)

_______________________________________________________________

ON THE AIR THIS WEEKEND:
Prime-Time Programming Options

Friday 7/22/11

ABC:

8:00 p.m. Shark Tank (R)
9:00 p.m. Prime: What Would You Do?
10:00 p.m. 20/20

CBS:
8:00 p.m. Flashpoint (R)
9:00 p.m. CSI: NY (R)
10:00 p.m. Blue Bloods (R)

NBC:
8:00 p.m. Who Do You Think You Are?
9:00 p.m. Dateline (two hours)

Fox:
8:00 p.m. Bones (R)
9:00 p.m. House (R)

CW
8:00 p.m. Nikita (R, new day and time)
9:00 p.m. Supernatural (R)


Saturday 7/23/11

ABC
:
8:00 p.m. Movie – Harry Potter and the Sorcerer’s Stone (R)

CBS:
8:00 p.m. NCIS: Los Angeles (R)
9:00 p.m. NCIS (R)
10:00 p.m. 48 Hours Mystery

NBC:
8:00 p.m. Who Do You Think You Are? (R)
9:00 p.m. Law & Order: Criminal Intent (R)
10:00 p.m. Law & Order: Los Angeles (R)

Fox:
8:00 p.m. Cops (R)
8:30 p.m. Cops (R)
9:00 p.m. Family Guy (R)
9:30 p.m. The Cleveland Show (R)


Sunday 7/24/11

ABC:
7:00 p.m. America’s Funniest Home Videos (R)
8:00 p.m. Extreme Makeover: Home Edition (R)
9:00 p.m. Castle (R)
10:00 p.m. Body of Proof (R)

CBS:
7:00 p.m. 60 Minutes 
8:00 p.m. Big Brother
9:00 p.m. Same Name (series premiere)
10:00 p.m. CSI: Miami (R)

NBC:
7:00 p.m. Dateline 
8:00 p.m. America’s Got Talent (R, two hours)
10:00 p.m. The Marriage Ref

Fox:
7:00 p.m. American Dad (R)
7:30 p.m. Bob’s Burgers (R)
8:00 p.m. The Simpsons (R)
8:30 p.m. The Cleveland Show (R)
9:00 p.m. Family Guy (R)
9:30 p.m. American Dad (R)

New Program Descriptions

Same Name (CBS)
Celebrities change places with strangers who have the same name. First up: David Hasselhoff heads to a small Texas town to meet and trade lives with an electrical technician/landscaper.

Of Note on Cable:
-Entourage (HBO, 10:30 p.m.) – season premiere

_____________________________________________________________

TV TIDBITS:
Notes of Interest

Sharon Osbourne to Exit CBS’ The Talk:
CBS daytime chatfest The Talk, which debuted last October and has already lost one of its hosts, Marissa Jaret Winokur, is losing another: Sharon Osbourne. Osbourne is quitting the show to spend more time with her legendary hubby, Ozzie. There is no word at present on a replacement for Osbourne.

All-American Muslim on Discovery:
TLC will introduce a new series called All-American Muslim, which focuses on the world of Muslim Americans. Set in Dearborn, Mich., home to the largest mosque in the U.S., the daily lives of five Muslim families will be profiled. It premieres in November.

Upcoming on Nicktoons:
Professional skateboarder Rob Dyrdek (Rob & Big, Fantasy Factory) will be the subject of upcoming animated half-hour comedy Wild Grinders on Nicktoons, inspired by Dyrdek’s real-life experiences. The 26-episode series is produced in partnership with Home Plate Entertainment, Moonscoop, and Dyrdek’s Wild Grinders LLC, and will premiere on Nicktoons in 2012.

_______________________________________________________________

TV TRIVIA TIME:
Long Lost Mrs. Miller

Note: To respond to the trivia, please click HERE. Do not click Reply

Who play Barney Miller’s wife in the critically acclaimed 1975-82 sitcom?

a) Barbara Barrie
b) Lainie Kazan
c) Linda Lavin
d) Anne Meara
e) Susan Sullivan

The answer to yesterday’s question…

Where did Lucy pretend to be from in the episode of I Love Lucy when she pretended to be a princess who came to New York just to see Ricky?

a) Franistan
b) Goldolia
c) Mertzania
d) Moldavia
e) Ork

Is: a) Franistan. Lucy was the The Maharincess of Franistan.

Current kudos goes to:
Steve Albright, Mary Bancroft, Gerry Bixenspan (2x), Kimay Bloch, Larry Collins, Audrey Davis, Martha Gonzalez, Bob Ingersoll, Marie Lefevre Karp, Synda Kollman, David Primuth, Gordon Purcell, Lance Ross, Anthony Salerno, Maxine Shulman, Mark Simmons, Mindy Staley, Joe Swaney, Linda Weeks, John Welliver, Abbott Wool