Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
To accelerate digital radio sales across several platforms, Katz Media Group announced Tuesday (April 29) the formation of Katz 360 Sales under its Katz Radio Group. The dedicated digital sales group will concentrate on offering national advertisers targeted radio inventory in the digital space, including on-air, online, HD and mobile.
Brian Benedik, the former president of KRG’s Christal Radio was named president of Katz 360 Sales.
The formation of the new group builds on Katz’s acquisition last year of Net Radio Sales, a rep for Internet radio stations and the online radio channels of radio groups such as Cox Radio, Entercom Communications and Emmis Communications.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in