Talk Stoop's Host Cat Greenleaf on Being Schooled by Spike Lee | Adweek Talk Stoop's Host Cat Greenleaf on Being Schooled by Spike Lee | Adweek
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Cat Greenleaf's Talk Stoop Moves to USA From Taxi TV

Losing her anonymity


Specs
Age
41
News Her show, Talk Stoop With Cat Greenleaf, is moving to USA Network; she’ll also host USA’s daytime programming

Talk Stoop, a show we’ve all seen on taxi screens, will be airing nationally on USA. How does it feel to not be known only as the Taxi TV girl anymore?
I hope I continue to be known as the “Taxi TV girl” and “that girl we saw on USA!” The cabs have 100 percent built my business. We’re now in the top eight taxi markets around the country, so now, not only to be part of USA but for USA to be part of the cabs—the two platforms joining is like a power couple.

Do you watch USA?
I dated Gabriel Macht, the star of Suits, in high school. He was my prom date. We’ve been friends ever since, so I was watching USA for Suits and then started watching the other shows. I always thought it was so funny that USA shows are all about blue skies, and my set actually has blue skies. It’s felt like a good fit.

How will Talk Stoop change now that it’s been picked up by the network?
We will be talking to a lot of the USA talent. Something I haven’t been able to do on Talk Stoop as much as I’d like to is have stars of movies that are out right now. I didn’t have a lot of manpower, so our turnaround time has been like the Queen Mary. Now the show is going to be able to stay more current. And we are creating a mobile stoop, so the show is going to be all over the country—red carpets, pre-Olympics events, festivals around the country.

Part of the appeal of Talk Stoop has been its no-frills production—it’s just you, a celebrity and a couple of camera guys. Will that stay the same?
The product isn’t changing—it’s as bare bones as ever. We don’t have barricades or tons of lights or a gaggle of publicists because I have neighbors. People have to walk by. So we’ll always have to let the postman go by or the kids cross on their way to school.

Do people from outside the neighborhood actually recognize your stoop?
Oh, yeah. The one teeny, tiny downside of this whole thing, if you can even call it that, is it’s a little less anonymous now to sit on my stoop and drink a cup of coffee. I often leave my door open, and Gracie, our bulldog, goes and sits outside, and now she’s a star. She’s become a real diva, actually.

Will New York remain your base?
For sure. But listen, I am open. Five years ago, if you had told me that I’d make my living drinking coffee, sitting on my stoop, battling the breathing sounds of an overweight bulldog, I would have sent you to a psychiatrist, stat. But against all odds, this show has become a buzzy, viable property.

Who’s been your most memorable interview?
Spike Lee. I was ready to have these really deep conversations about race and class and Brooklyn. He was like a giddy schoolkid. He was like, “You should have done your research! I’m not all serious all the time!” That was a big lesson for me—just because I have an impression that someone is going to be a particular way does not mean that they are.

How about your dream interview?
Who’s the biggest war criminal going right now? Or Julian Assange. But for a Talk Stoop interview … I’d like to speak with Meredith Viera. She’s broken some real glass ceilings and has made a lot of choices that are counterintuitive for a mom in television. She’s also just been so incredibly successful and continues to be.

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