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ABC Inches Past CBS for Monday Overnight Dominance

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THE PROGRAMMING INSIDER
Tuesday, June 22, 2010
 

Prime-Time Metered Market Monday Ratings:

 

Ratings Box:

What's Hot/What's Not
 
On the Air Tonight:
Prime-Time Programming Options
 
TV Tidbits:
Notes of Interest
 

TV Trivia Time:

Middle Child Syndrome
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Prime-Time Metered Market Monday Ratings:

ABC Inches Past CBS; Lackluster NBC
  

Monday 6/21/10

 

              HH
          Rtg/Shr

ABC 5.2/ 9
CBS   5.1/ 8
Fox    3.8/ 6
NBC 2.5/ 4
CW    0.6/ 1
 
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-Percent Change From the Year-Ago Evening (Monday, June 22, 2009):
ABC: +45, Fox: +27, CBS: + 2, CW: no change, NBC: -32

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The Bachelorette (ABC), Two and a Half Men R (CBS), The Big Bang Theory R (CBS)

 
-Honorable Mention:
Lie to Me (Fox)
 

-Yesterday’s Losers (excluding repeats):

Last Comic Standing (NBC), The Good Guys (Fox), True Beauty (ABC), Persons Unknown (NBC)

 
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Note: The fast affiliate results for Monday will be posted at PIFeedback by 12 p.m. ET. Go to the website, click on Ratings Box (the first category), then Last Night’s Results, and Monday, June 21, 2010.   

 
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-Ratings Breakdown:

ABC inched past CBS for overnight Monday dominance, with a one-tenth of a rating point advantage. Third overall was Fox, followed by lowly NBC and a night of repeats on The CW.

 

Beginning with ABC, another two-hour edition of summer favorite The Bachelorette was on the map with a comfortable 6.0 rating/10 share in the overnights from 8-10 p.m., and the half-hour breakdown as follows:

 

The Bachelorette (ABC)

8:00 p.m.: 5.9/10 (#1)

8:30 p.m.: 5.9/10 (#1)

9:00 p.m.: 6.1/10 (#2)

9:30 p.m.: 6.2/10 (#1)

 

Given the lackluster early summer landscape (and a 2.6 rating among adults 18-49 for The Bachelorette last week), consider this a “winning” performance. Next on ABC was the not so beautiful True Beauty, which dipped to second at 10 p.m. with a 3.6/ 6. Comparably, retention for True Beauty out of the 9:30 p.m. portion of The Bachelorette was just 58 percent. That said, you can consider this a “losing” performance.

 

A night of all encore telecasts on CBS was on par with non-original levels as follows:

 
CBS/Monday

8:00 p.m. – How I Met Your Mother (R): 3.5/ 6 (#3)

8:30 p.m. – Rules of Engagement (R): 3.8/ 6 (#3)

9:00 p.m. – Two and a Half Men (R): 6.2/10 (#1)

9:30 p.m. – The Big Bang Theory (R): 6.1/10 (#2)

10:00 p.m. – CSI: Miami (R): 5.5/10 (#1)

 

The news remained mixed, meanwhile, on Fox, with another respectable performance for Lie to Me at 8 p.m. (#2: 4.6/ 8) wasted on 9 p.m. lead-out The Good Guys (#4: 3.1/ 5). Lie to Me is scheduled in the Wednesday 8 p.m. anchor spot this fall (into Hell’s Kitchen), while questionable The Good Guys will not benefit in the Friday 9 p.m. hour (out of returning Human Target).

 

Elsewhere, NBC opened the week on an uneventful note with its combination of a repeat of Last Comic Standing (#4: 2.2/ 4), the original 9 p.m. installment of Last Comic Standing (#3: 3.2/ 5) and recent scripted entry Persons Unknown (#3: 2.3/ 4). And The CW capped off the night with repeats of 90210 (#5: 0.7/ 1), which is not worthy of a third season, and Gossip Girl (#5: 0.5/ 1). Based on the current ratings, NBC should really call it quits for veteran Last Comic Standing after this season. 

 

As a reminder, here is what you will be seeing on the networks on Monday this fall (with the new shows capped and in bold):

 
ABC

8:00 p.m.: Dancing With the Stars (two hours)

10:00 p.m.: Castle

 
CBS

8:00 p.m.: How I Met Your Mother

8:30 p.m.: Rules of Engagement

9:00 p.m. Two and a Half Men

9:30 p.m. MIKE & MOLLY

10:00 p.m.: HAWAII FIVE-O

 
NBC

8:00 p.m.: Chuck

9:00 p.m.: THE EVENT

10:00 p.m.: CHASE

 
Fox

8:00 p.m.: House

9:00 p.m. LONESTAR

 
CW

8:00 p.m. 90210 (new day)

9:00 p.m.: Gossip Girl

 
Source: Nielsen Media Research data
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Ratings Box:

What's Hot/What's Not

 
-The Suite Life on Deck Ignites Disney Channel:

Ignited by the one-hour season two finale of The Suite Life on Deck, Disney Channel finished Friday, June 18 as the top-rated cable network in primetime in total viewers (2.9 million) and No. 1 overall in kids 6-11 (1.3 million) and tweens 9-14 (1.1 million). The Suite Life on Deck ranked as Friday’s most-watched telecast overall in kids 6-11 (1.5 million) and tweens 9-14 (1.6 million), and Friday’s most-watched entertainment telecast on cable in total viewers (3.7 million). 

 
-Speaking of Friday:

There was little of note on the broadcast networks, with CBS the most-watched network in prime (with just 5.44 million viewers), and CBS and NBC tied for first among adults 18-49 (each with just a 1.1 rating in the demo). Here were the overall results:

 
Total Viewers:
CBS: 5.44 million, NBC: 5.03, ABC: 3.25, Fox: 2.54, CW: 1.04
 
Adults 18-49:

CBS and NBC: 1.1 rating/4 share each, ABC: 0.9/ 3, Fox: 0.8/ 3, CW: 0.4/ 2

 
Source: Nielsen Media Research data
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On the Air Tonight:
Prime-Time Programming Options

 
 
ABC:
 8:00 p.m. Wipeout
 9:00 p.m. Downfall (series premiere)

10:00 p.m. Primetime: Mind Games (season premiere)

 
CBS:
 8:00 p.m. NCIS (R)
 9:00 p.m. NCIS: Los Angeles (R)

10:00 p.m. The Good Wife (R)

           
NBC:
 8:00 p.m. Losing it With Jillian  
 9:00 p.m. America’s Got Talent (two hours)
 
Fox:
 8:00 p.m. Hell’s Kitchen (two hours)
 
 CW:
 8:00 p.m. 90210 (R)

 9:00 p.m. Life Unexpected (R)

 
 
New Program Descriptions:
 

Downfall (ABC)

Contestants compete to answer a series of trivia questions atop a skyscraper in the middle of a metropolitan landscape in the hopes of winning one million dollars. WWE star Chris Jericho hosts. 

 
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TV Tidbits:

Notes of Interest

 

-More True Blood:

HBO has renewed drama True Blood for a fourth season, with an order for 12 new episodes to begin airing next summer. Production will begin early next year in Los Angeles.

 

-LATV and Four Points Media Group Sign Affiliation Deal:

LATV, the three-year old national Hispanic television network has announced a distribution deal with Four Points Media Group, which will bring LATV to Four Points-owned affiliates in West Palm Beach and Providence. This expands LATV’s reach to 36 markets, representing 76 percent of U.S. Hispanic television households, and 46 million television households (including 20 of the top 25 Hispanic DMAs). LATV is projecting coverage of 53 million homes by the end of 2010.

 

-American Idol 10 Auditions to Begin in July:

Auditions for the upcoming 10th season of Fox’s American Idol will begin in Nashville, Tennessee on Saturday, July 17. Next up is Milwaukee, Wisconsin on Wednesday, July 21, followed by New Orleans, Louisiana (Monday, July 26); East Rutherford, New Jersey (Tuesday, August 3); Austin, Texas (Wednesday, August 11); and San Francisco, California on Thursday, August 19. Although I personally always felt 16 years old is too young to compete on American Idol, the age range for next season will now be 15 to 28. 

 

-Psychic Court Names TV Judge:

Upcoming first-run court strip Psychic Court from Mighty Oak Entertainment, which opens up the court room to paranormal activities, has named Larry Seidlin as the judge. Seidlin, who gained fame and notoriety when he presided over the infamous Anna Nicole Smith trial, will be enlisting the help of those with extrasensory, clairvoyant and telepathic powers to help him decide cases. For more information on “Psychic Court,” go to www.psychiccourt.com.

 
-Midseason 2011:

This is still a work in progress. But here is an updated listing of what is coming up in midseason on the five broadcast networks:

 
ABC

New: Happy Endings (comedy), Mr. Sunshine (comedy), Off the Map (drama)

Returning: The Bachelor, Supernanny, V

 
CBS

New: Criminal Minds spin-off, Got to Dance (reality/competition), Mad Love (comedy)

 
NBC

New: America's Next Great Restaurant (reality/competition), The Cape (drama), Friends With Benefits (comedy), Harry's Law (drama), The Paul Reiser Show (comedy), Perfect Couples (comedy)

Returning: The Celebrity Apprentice, Friday Night Lights, The Marriage Ref, Parks and Recreation

 
Fox

New: Bob Burger's (comedy), Mixed Signals (comedy), Ride-Along (drama), Terra Nova (drama)

Returning: American Idol, Kitchen Confidential

 
CW

New: Shedding for the Wedding (reality/competition)

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TV Trivia Time:

A Tough Boss
 

What was the name of the owner and publisher Lou Grant worked for at the Los Angeles Tribune on spin-off drama Lou Grant?

 
Valerie Hogan
Pat MacDougal
Anne McGuire
Margaret Pynchon
Joyce Whitman
 
The answer to yesterday’s question:
 

The Courtship of Eddie’s Father was a feel-good 1969-72 sitcom with Bill Bixby as Tom Corbett and Brandon Cruz as his son Eddie. But who played the role of Eddie in the 1963 theatrical of the same name?

 
Ronny Howard
Barry Livingston
Jay North
Paul Petersen 
Johnny Whitaker
 

Is:  a) Ronny Howard. During his hiatus from The Andy Griffith Show, then 9-nine old Ronny Howard was Eddie Corbett. 

 

-Current kudos goes to:
Mark Amato, Michelle Amundson, Mary Bancroft, Barbara Berman, Gerry Bixenspan, Kimay Bloch, Barbara Bloomfield, Mitch Burg, Paul Certo, Larry Collins, Shelia Collins, Tom Condosta, Kay Copeland, Reid Davis, Sylvia Davis, Sue Doron, Bob Eisenstaedt, John Ferlazzo, Maureen Goldman, Geoffrey Gordon, Kevin Harlan, Barb Hemberger, Bob Ingersoll, Kathan Jager, Ken Jobe, David Johnson, Mary Kinoshita, Synda Kollman, Rick Locke, Deb Kainer, Mary Kalnin, Todd Koerner, Steven Kurtzer, Howard Lieboff, Patty Lynch, Kathy Martin, Bill Nuss, Jay Ogletree, Mike Ousley, Alan Perris, Alex Petrilli, Jr., Robyn Brown-Postell, Gordon Purcell, David Ruckman, Greg Salerno, Ed Schiffer, Maxine Shulman, Michelle Stanton, Rafi Stefan,  Joe Swaney, Carol Teichman, Meredith Wayne, Linda Weeks, Stu Zakim, Ted Zawislak