Wilson's Balls End Up in Sand Trap

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Euro RSCG Tatham Partners had some fun advertising Wilson Sporting Goods’ “Jack” balls, designed for the Sunday duffer who just wants to “hit the snot out of the ball,” as chief creative officer Jim Schmidt put it when ads launched earlier this year.

A TV spot from the Chicago agency shows a golfer taking a powerful swing that knocks more than snot out of his Jack ball. His mighty swing sprays his partners with a brown substance.

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