UM Names U.S. President

LOS ANGELES Mary Gerzema has been named president of Universal McCann’s U.S. operations, a new position, and one of the first key appointments made by global CEO Nick Brien.

Gerzema will report to Brien, who took the UM reins last October.

Gerzema’s core responsibilities include managing UM’s major offices of New York, Los Angeles and San Francisco. She joined the Interpublic Group shop in 2003 as communications director running the New York office. She was a member of the UM team that pitched and won the U.S.